WASAY
WASAY LLC Holding company · Ventures · Insights Sunday, October 11, 2026

WASAY

Founder-led holding company

We build, own and operate companies designed to last.

WASAY is a founder-led holding company. One standard of craft, shared infrastructure, and a portfolio held for the long term.

3 Ventures in the portfolio
3 Domains held & operated
1 Insights published

Products

Free, privacy-first tools for families — built and run by WASAY

Coming soon

Boomerang

Carpools, sorted. Set up a school or activity carpool with other families, share a fair driving rota, swap days in a tap, and always know who’s driving and who’s coming home.

Tell me when it launches

What we do

One operating standard across every venture
01

Build

We start companies around problems we understand deeply, with design and engineering in-house from day one.

02

Own

Brands, products and domains held for the long term. No exits on a timer, no borrowed audiences.

03

Operate

Shared design, technology, legal and brand infrastructure lets each venture move faster than it could alone.

Portfolio

Companies, products and domains owned and operated by WASAY Full directory

Insights

Essays and analysis on design, technology and company building All insights

Mr. Buddy

This is my first post via the iPhone. How is it going everyone? Meet my sweet pup ‘Buddy’ 🙂

Latest

Everything we publish, in order
All insights

Work with WASAY

Partnerships, acquisitions and ideas worth building.